CEO 4th Gen Undertaker
“Designing a funeral service is a beautiful way to acknowledge, celebrate and honour the life of a departed loved one. It allows for peace and comfort to those who mourn and bring people together to share the sorrow of loss and joy in knowing someone.
Apart from the traditional funerals, our company is constantly keeping up with the changing trends in the industry. We have moved towards a modernized approach of providing funeral services while adhering to local cultures and traditions.
With many different ways to celebrate a life, I believe that funerals can be tailored and customised specific to the individual being honoured. Our modernized approach involves a narration of one’s unique story of life that is worth remembering and celebrated by all. Funerals do not have to be a bitter farewell, instead the departed one should be dignified with a memorable and personalised service.
Through Embrace Funeral Services, we are passionate and committed to giving such a memorable service to grieving families. Our warm hospitality and professionalism will strive towards removing any distress families may have during such emotional periods.
At Embrace Funeral Services, we also provide pro-bono funeral services for those in need. This is to assist bereaved families who may need financial support and are struggling to provide a desired funeral service for their loved ones. We also seek to give back to society via undertaking certain cases at no charge as well.
Overall, my vision for Embrace Funeral Services is to innovate and improve the life services sector in Singapore. Through modernization, I strive to provide comfort and relief to bereaved families while giving a dignified tribute for their departed loved ones.
Similarly, I also wish for the upcoming generations to serve actively in the community and inspire others to play a part in filling the social gap of assisting the people in need. While we embrace those by our side, we should continue to educate others around us on the meaning behind the depth of life as well.
Let us together make this community a better place to live in.
Jeffrey Lee Yi Fu
Founder, Embrace Funeral Services Singapore