Featured
Don’t cry! Let us send your loved one on their last journey.
怪咖 Outcasts
The Life of Death: How a Funeral Director Sends Off a Loved One
Our Grandfather Story
What would you say to your loved ones at the end of their lives? “I love you”? “I’ll miss you”?
Not everyone gets a chance to say goodbye, but Jeffrey, a fourth-generation funeral director, helps them to grieve properly. Wendy works with him to understand the ups and downs of funeral planning.
Jeffrey Receives Teochew Entrepreneur Award 2025
Jeffrey received the Teochew Entrepreneur Award Asia 2025, presented by Minister Tan See Leng, recognizing his outstanding impact in the Teochew business community.
Jeffrey Wins Teochew Entrepreneur Award 2025
Jeffrey was awarded the Teochew Entrepreneur Award 2025 in recognition of his outstanding leadership and impact in the Teochew business community.
Spirit of Enterprise Award 2023.
Feature on 新明日报 Shin Min Daily News
Funeral direcor Jeffrey Lee shared his story and journey on 新明日报 Shin Min Daily News
Award for Corporate Social Responsibility
Entrepreneur of the Year Award 2022: New Entrepreneur Category, by the Association of Small & Medium Enterprises (ASME)
Entrepreneur of The Year 2022
Entrepreneur of The Year Award 2022, Under the New Entrepreneur Category: by the Association of Small & Medium Enterprises (ASME)
Voices: Fade To Black
Growing up in the presence of the dead, this 4th-generation undertaker was once a victim of relentless bullying. He drowned out the noise of negative voices with tireless passion and positive attitude and is now living a life he is incredibly proud of.
Featured in Newspaper
Collaboration with Edmund Chen
陈之财与殡葬业老板李奕赋合作，设计并亲笔绘画“花葬”棺木。
Best Reviews feature
Selected as one of the best Funeral Services in Singapore by Best Reviews